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Introduction
Welcome to Crisis Resolutions Pro Strategies, a video training program by the Center of Crisis Resolutions. This program teaches you how to prepare for and manage crises using simulations, case studies, and research based on the 8 Good Ways model for crisis resolution.
In this episode, we’ll focus on Mental Strategies and how Conscience can help your organization navigate crises more effectively. Conscience is the ability to act in accordance with your moral principles and values, even when they are challenged or threatened by a crisis. Conscience can help you avoid unethical or illegal actions that could harm your reputation, customers, employees, or stakeholders.
We’ll present three case studies of how different businesses used Conscience as a Mental Strategy to resolve their crises: Microsoft, Meta, and Tencent. You’ll learn how they faced ethical dilemmas, made difficult decisions, and communicated their actions to their audiences. We’ll also show you a simulation of a crisis scenario where you’ll have to apply Conscience as a Mental Strategy to resolve it. You’ll get feedback on your choices and learn from your mistakes.
Topic
One of the 8 Good Ways to resolve crises is Mental Conscience. This strategy involves being flexible and adaptable to changing situations and perspectives. Mental Conscience helps businesses avoid rigid thinking and emotional attachments that may hinder their ability to cope with crises.
Mental Conscience may be practiced through flexibility of:
- Non-Selfhood: This means being able to detach from one’s own ego and identity, and see oneself as part of a larger system or context. Non-Selfhood helps businesses avoid self-centeredness and narcissism that may impair their judgment and decision making.
- Non-Childhood: This means being able to detach from one’s own childhood experiences and memories, and see oneself as a mature and responsible adult. Non-Childhood helps businesses avoid childishness and regression that may affect their behavior and performance.
- Non-Parenthood: This means being able to detach from one’s own parental roles and responsibilities, and see oneself as an independent and autonomous individual. Non-Parenthood helps businesses avoid overprotectiveness and dependency that may limit their creativity and innovation.
- Non-Siblinghood: This means being able to detach from one’s own sibling relationships and dynamics, and see oneself as an equal and cooperative partner. Non-Siblinghood helps businesses avoid rivalry and competition that may cause conflict and division.
- Non-Spousehood: This means being able to detach from one’s own marital status and commitments, and see oneself as a free and flexible person. Non-Spousehood helps businesses avoid possessiveness and jealousy that may interfere with their communication and collaboration.
By practicing Mental Conscience, businesses can develop a more open-minded and adaptable mindset that can help them deal with crises more effectively.
Market Studies
Case 1 - Microsoft
Microsoft has practiced Mental Conscience by applying the principles of Non-Selfhood, Non-Childhood, Non-Parenthood, and Non-Spousehood. For example, Microsoft has partnered with competitors like Amazon and Google on cloud computing and artificial intelligence projects to embrace a more collaborative and open approach to innovation. It has shifted its focus from selling software licenses to offering subscription-based services and devices to adapt to the changing needs and expectations of its customers. It has launched platforms like Power Apps and GitHub that enable users to build and share applications and code to empower its users to create and customize their own solutions. And it has acquired companies like LinkedIn, Minecraft, and TikTok that cater to different segments and interests to diversify its offerings and markets to reach new audiences.
Case 2 - Meta
Meta has rebranded itself as a company that focuses on building the metaverse, a virtual reality platform that aims to connect people in immersive and interactive ways, to practice Mental Conscience. By doing so, Meta has attempted to show Non-Selfhood, Non-Childhood, Non-Parenthood, and Non-Spousehood. For example, Meta has tried to distance itself from its previous identity and reputation as Facebook, acknowledge its mistakes and shortcomings, and commit to improving its policies and practices to show Non-Selfhood. It has invested in research and development, hired experts and advisors, and collaborated with other stakeholders and partners to show Non-Childhood. It has given its users more choices and opportunities to participate in the metaverse, respected the diversity and autonomy of its users and creators, and not imposed its own values or preferences on them to show Non-Parenthood. And it has balanced its own interests and goals with those of its users and creators, and not exploited or manipulated them for its own benefit to show Non-Spousehood.
Case 3 - Tencent
Tencent has faced several crises that challenged its mental conscience, but it has demonstrated its mental conscience by being able to see beyond its own interests and perspectives and act in a mature and rational manner. For example, Tencent has recognized its role and responsibility as a leader in the online gaming industry, accepted the changing market environment and regulatory landscape, and adjusted its business strategy and innovation accordingly. It has upheld its corporate values and ethics, and taken swift action to root out any misconduct or malpractice within its organization.
Simulation
In a practice simulation, you are the CEO of a startup company that develops a revolutionary app for online dating. You have just launched your app to the public, but it has a major bug that causes it to crash randomly and delete user data. Your app has also been hacked by a rival company that has stolen your user information and posted negative reviews about your app on social media. You are facing a crisis that threatens to ruin your reputation and business.
To handle this crisis, you can use the Mental Conscience strategy from the Good Ways Model for crisis resolution. This strategy involves being flexible and adaptable in your thinking and perspective, and detaching from your personal biases and emotions. For example, you can detach from personal biases and emotions and focus on the bigger picture, take responsibility for actions and learn from mistakes instead of blaming others, empower and motivate employees by delegating tasks according to their skills and abilities, be cooperative and respectful towards rivals and competitors, and demonstrate value proposition and competitive advantage to investors and partners and make independent decisions.
By applying these strategies, you can manage the crisis more effectively and efficiently, turn the crisis into an opportunity for growth and improvement, enhance your reputation and credibility, as well as your customer loyalty and satisfaction, and gain a competitive edge over your rivals, as well as new allies and partners.
Analysis
In the debrief and analysis, we’ll discuss the key takeaways from the practice simulation and how you can apply the Mental Good Ways learned to your own organization. The key takeaways from the simulation are to detach from personal biases and emotions and focus on the bigger picture, take responsibility for actions and learn from mistakes instead of blaming others, empower and motivate employees by delegating tasks according to their skills and abilities, be cooperative and respectful towards rivals and competitors, and demonstrate value proposition and competitive advantage to investors and partners and make independent decisions.
Conclusion
The second episode of the Crisis Resolution Strategies video series presented the Mental Conscience strategy from the Good Ways Model for crisis resolution. The episode showcased how different businesses have practiced Mental Conscience in their crisis management, and how businesses can apply this strategy to their own organizations. The practice simulation provided a hands-on opportunity for businesses to test their crisis resolution skills, and the debrief and analysis helped them to reflect on their performance and identify areas for improvement. By applying the Mental Conscience strategy and the key takeaways from the simulation, businesses can enhance their reputation and credibility, gain a competitive edge, and achieve customer loyalty and satisfaction. Join us for the next episode, where we will explore the Practical Presence strategy and its application in crisis resolution.
That’s all for today’s episode of Crisis Resolutions Pro Strategies! We hope you’ve learned something new about Mental Good Governance and how it can help you to navigate crises in your organization. Remember to join us next time for another exciting episode, where we’ll be exploring the next set of Good Ways for crisis resolution. Thanks for watching!
Disclaimer
Our Guides focus on helping you practice effective ways to overcome challenges and achieve well-being. Our Good Ways Model, which is our protocol for Crisis Resolutions, is presented in a simple, systematic, and repetitive manner throughout all episodes, so you won’t need to remember it. Personal and cooperative practice is key to mastering this model.
While the Good Ways Model can be a helpful tool, it is not required to practice effective ways and resolve crises. Self-effort is the foundation for becoming more autonomous, confident, and resilient in resolving all sorts of human-sustained crises, and we are here to provide assistance.
This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. If expert assistance or counseling is needed, the services of a professional should be sought.
This production is not affiliated with or endorsed by any company mentioned in its case studies. The views and opinions expressed in this production are those of the authors and that of artificial intelligence and do not necessarily reflect the official policy or position of the showcased companies.
This publication has been licensed under Creative Commons CC BY SA. This means that it can be shared, remixed, and used for commercial purposes as long as attribution is given to the original creator and any derivative works are licensed under the same terms.
